4RK Consulting
4RK CONSULTING is the Fork unit for strategy and consulting services.
Format
ConsultingOUR BACKGROUND: PROJECT EXPERIENCE & TRENDS
For us, to improve the present means learning from the past and looking into the future. Our work builds on the experience of 12+ years of successful interactive projects at Fork. At the same time, all our ideas are fueled by a constant analysis of emerging developments in the field of interactive communication. The combination of both makes for our capacity to achieve innovative yet realistic solutions.
OUR APPROACH: PRAGMATISM, USER-ORIENTATION & COLLABORATION
We believe in straight-forward communication. However complex an analysis may be, there are always pragmatic and hands-on conclusions to derive from it. Consequently, our recommendations are designed to provide you with practical and realistic advice for the next steps towards your long-term goals.
We care for users. This shows in our dedication to User Experience related assignments, and even more so in our contribution of a healthy “outside perspective” in the course of questioning company-centric decisions.
We excel through teamwork. Good consultancy sometimes requires taking a step back, but we don't retreat into the solitude of an ivory tower. The collaboration with other units at Fork, the dedicated experts of our network and most of all with our clients is the key to deliver results that dare to take a look beyond short-term improvements.
COMPETENCIES
- Branding Strategy
- Internationalization
- E-Commerce / Mobile-Commerce
- Processes & Project Initialization
- Innovation & Knowledge Management
- User Experience, Usability
- Forkshops
CLIENTS
Many of our consulting jobs are confidential or of a strategic kind and do therefore not result in visible designs or URLs. That said, there are of course a number of clients who in the past have entrusted us with complex projects in digital media, covering all aspects from trend studies and strategic project setup to user experience reviews.
To name just a few:
OTTO, Philips, Olympus, KfW Bankengruppe, Ritter Sport, L'Oreal, APART
Fashion, Elbphilharmonie Hamburg, Puma
For us, to improve the present means learning from the past and looking into the future. Our work builds on the experience of 12+ years of successful interactive projects at Fork. At the same time, all our ideas are fueled by a constant analysis of emerging developments in the field of interactive communication. The combination of both makes for our capacity to achieve innovative yet realistic solutions.
OUR APPROACH: PRAGMATISM, USER-ORIENTATION & COLLABORATION
We believe in straight-forward communication. However complex an analysis may be, there are always pragmatic and hands-on conclusions to derive from it. Consequently, our recommendations are designed to provide you with practical and realistic advice for the next steps towards your long-term goals.
We care for users. This shows in our dedication to User Experience related assignments, and even more so in our contribution of a healthy “outside perspective” in the course of questioning company-centric decisions.
We excel through teamwork. Good consultancy sometimes requires taking a step back, but we don't retreat into the solitude of an ivory tower. The collaboration with other units at Fork, the dedicated experts of our network and most of all with our clients is the key to deliver results that dare to take a look beyond short-term improvements.
COMPETENCIES
- Branding Strategy
- Internationalization
- E-Commerce / Mobile-Commerce
- Processes & Project Initialization
- Innovation & Knowledge Management
- User Experience, Usability
- Forkshops
CLIENTS
Many of our consulting jobs are confidential or of a strategic kind and do therefore not result in visible designs or URLs. That said, there are of course a number of clients who in the past have entrusted us with complex projects in digital media, covering all aspects from trend studies and strategic project setup to user experience reviews.
To name just a few:
OTTO, Philips, Olympus, KfW Bankengruppe, Ritter Sport, L'Oreal, APART
Fashion, Elbphilharmonie Hamburg, Puma