RITTER SPORT
Delicious to look at and honest as a square: Fork created the international brand website for RITTER SPORT.
Link
RITTERSPORT.deFormat
International Brand WebsiteOBJECTIVE
Fork developed the international brand website for chocolate manufacturer Alfred Ritter GmbH & Co. KG, one of Germany’s famous family businesses. Our task was to create an online CI based on the brand’s key values of best ingredients, transparency and pure pleasure.
SOLUTION
We developed a state-of-the-art Flash/HTML hybrid website which combines product and company information with a wealth of other chocolate related contents. Using a simple navigation based on the famous RITTER SPORT square users can playfully explore the sweet world of the brand. Best technological ingredients, including customized CMS (Ruby on Rails), dynamic content reloads, tag-based teasering, and our own Flash Framework make for a deliciously orchestrated user experience.
RESULTS
By offering information about all things chocolate with a focus on immersive user experience we not only created another brand website but one of the leading chocolate portals worldwide – for the international mastersite will be localized for several other countries.
Winner of RED DOT AWARD 2008!
Fork developed the international brand website for chocolate manufacturer Alfred Ritter GmbH & Co. KG, one of Germany’s famous family businesses. Our task was to create an online CI based on the brand’s key values of best ingredients, transparency and pure pleasure.
SOLUTION
We developed a state-of-the-art Flash/HTML hybrid website which combines product and company information with a wealth of other chocolate related contents. Using a simple navigation based on the famous RITTER SPORT square users can playfully explore the sweet world of the brand. Best technological ingredients, including customized CMS (Ruby on Rails), dynamic content reloads, tag-based teasering, and our own Flash Framework make for a deliciously orchestrated user experience.
RESULTS
By offering information about all things chocolate with a focus on immersive user experience we not only created another brand website but one of the leading chocolate portals worldwide – for the international mastersite will be localized for several other countries.
Winner of RED DOT AWARD 2008!